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Showing 1 - 4 of 4 matches in All Departments
The Business Environment provides a flexible and comprehensive learning experience for modern PESTLE-driven courses by using a two-tier approach. The book offers an accessible introduction to the business environment model, taking into account curriculum and blended learning developments. For those new to business and business economics it introduces the key concepts, theory and examples (covering marketing, human resource management, operations management, finance), whilst also maintaining the depth and rigour needed for both undergraduate and postgraduate level study. The accompanying CourseMate offers a host of practical material mapped specifically to each chapter, and provides the overall product with unrivalled depth and coverage for the levels targeted.
Business Economics brings together three authors with extensive experience in teaching both business and economics students. The text provides a clear and easy-to-read guide to the practical uses of economics in a business environment. Recent examples and cases throughout the text demonstrate the key economic issues facing the business world. Now covering the global economy, Brexit, the gig economy and international trade theories, the third edition ensures that students are up to date with the latest developments in business economics.
Edexcel's resources are appropriate for GCSE Business students on both the modular GCSE course certificated in 2012 and 2013, and the linear GCSE course certificated from 2014.
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